Privacy policy

Last Updated: November 10, 2026

Ovelleco respects your privacy and is committed to protecting the personal information you provide when visiting or shopping on www.ovelleco.us.

This Privacy Policy explains what information we may collect, how we use it, when we may share it, and the choices available to you.

1. Information We Collect

Depending on how you interact with our website, we may collect the following categories of information.

Personal and Contact Information

Name.
Billing and shipping addresses.
Email address.
Phone number.

Order and Transaction Information

Products purchased.
Order details and transaction records.
Payment status and payment-related information provided through our payment processors.

Ovelleco does not intentionally store full payment card numbers or card security codes on its own website systems. Payment information is processed by applicable payment service providers.

Technical and Usage Information

IP address.
Browser and device information.
Website activity and interaction data.
Cookies and similar technologies.
Approximate location information derived from technical data, where available.

2. How We Use Your Information

We may use personal information to:

Process and fulfill customer orders.
Arrange shipping and delivery.
Send order confirmations and shipping updates.
Respond to questions, complaints, and return requests.
Process refunds and exchanges.
Maintain website security and prevent fraudulent transactions.
Improve our website, products, and shopping experience.
Comply with applicable legal, tax, accounting, and regulatory obligations.
Send promotional communications where permitted by law and subject to your choices.

3. How We Share Information

We may share relevant information with service providers when necessary to operate our store and fulfill your requests.

These providers may include:

Shopify, which provides our e-commerce platform.
Payment processors and financial service providers.
Shipping carriers and fulfillment service providers.
Website hosting, analytics, security, and technical service providers.
Customer support and communication service providers.
Professional advisers or government authorities when disclosure is legally required.

We share only the information reasonably necessary for the relevant business purpose.

Ovelleco is an independent retailer and does not share customer information with third-party beauty brands merely because their products are listed on our website, unless such sharing is necessary for a transaction or otherwise permitted by applicable law.

4. Cookies and Similar Technologies

Our website may use cookies and similar technologies to:

Keep shopping cart and checkout functions working.
Remember certain website preferences.
Understand website traffic and performance.
Improve website functionality.
Support advertising and marketing activities, where enabled.

You can manage cookies through your browser settings. Disabling certain cookies may affect some website features.

Where required by applicable law, we will provide appropriate cookie choices or consent mechanisms.

5. Data Retention and Security

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this policy, including processing orders, maintaining transaction records, resolving disputes, and meeting legal obligations.

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, loss, misuse, or disclosure.

However, no method of internet transmission or electronic storage is completely secure, and we cannot guarantee absolute security.

6. Your Privacy Rights

Depending on your location and applicable law, you may have rights to:

Request access to personal information we hold about you.
Request correction of inaccurate information.
Request deletion of certain personal information.
Object to or restrict certain processing activities.
Withdraw consent where processing is based on consent.
Opt out of certain marketing communications.
Exercise other privacy rights provided by applicable law.

To submit a privacy request, contact:

[email protected]

We may need to verify your identity before responding to certain requests.

7. Marketing Communications

If you receive promotional emails from us, you may unsubscribe using the link included in the email.

Even if you opt out of marketing communications, we may still send necessary transactional messages, such as order confirmations, shipping notifications, and important service updates.

8. Children's Privacy

Our website is intended for a general shopping audience and is not directed to children under 13.

We do not knowingly collect personal information directly from children under 13. If you believe a child has provided personal information to us, please contact us so that we can review the request and take appropriate action.

9. Third-Party Websites

Our website may contain links to third-party websites or services. Those websites have their own privacy practices and policies.

Ovelleco is not responsible for the privacy practices or content of websites that we do not operate.

10. International Data Processing

Ovelleco is operated by Luohe Mingmeimei Trading Co., Ltd. in China and serves customers through its online store.

Depending on the services used to process your order, personal information may be processed or accessed in countries other than the country in which you live.

Where required, we take appropriate steps to handle personal information in accordance with applicable data protection laws.